I build and run demand generation systems that improve how pipeline is acquired, qualified, routed, and converted.
I design and operate demand generation and GTM systems that turn complex products into predictable pipeline.
I don’t just generate traffic — I build systems that convert. By combining technical SEO, structured content, and GTM workflows, I turn inbound demand into qualified pipeline and revenue.
Common problems I solve:
• Low conversion from marketing to pipeline
• Leads not followed up fast enough
• Poor visibility into pipeline performance
• Manual execution slowing down marketing output
PROJECTS
Demand Generation & Pipeline System (AI-Driven)
Role: Marketing Manager (GTM Systems)
Challenge: Transition from manual acquisition to a scalable, AI-driven demand generation and pipeline system.
Solution: Architected and implemented a demand generation and pipeline system validating the "Fintech-as-a-Service" model. Engineered an automated lead-qualification engine that generated 300+ monthly SQLs, outperforming traditional SDR benchmarks.
Pipeline Generation Systems (Technical SEO)
Role: Marketing Manager (GTM Systems)
Challenge: Build a scalable demand generation and pipeline system for complex financial products.
Solution: Built a demand generation and pipeline system powered by technical SEO, achieving Top 10 Google rankings within 48 hours. Integrated Google Performance Max with HubSpot CRM to automate lead routing, qualification, and conversion.
Product Launch Strategy & Press Distribution
Role: Marketing Manager (GTM Systems)
Challenge: Launch flagship hardware (S1 Pro, Carbon X) and drive demand generation by bridging complex technical specs to market-ready messaging.
Solution: Built a demand generation system around product launch by transforming technical specifications into interactive assets and product visualizations. Standardized GTM content strategy to drive acquisition and conversion, increasing qualified pipeline by 200%. This approach secured featured coverage on Fox, ABC News, Metrology News, and Aniwaa.
[Read Case Study] [Watch Promo Video]
Technical Demand Generation & Pipeline Enablement
Role: Marketing Manager (GTM Systems)
Challenge: Bridging the gap between complex hardware specs and demand generation at scale.
Solution: Built a demand generation engine by transforming technical specifications into interactive assets and product visualizations. Standardized GTM content strategy to drive acquisition and conversion, increasing qualified pipeline by 200%.
About Me & Contact My background, core skills, and contact information. [Contact Me] | [Download Resume]
Technical Stack: Python | SQL | Clay (Advanced) | Agentic AI Workflows | Multimodal AI Infrastructure | HubSpot (Advanced) | Salesforce | Google Performance Max | Twilio API.
BRANDS WORKED WITH
