Architecting High-Performance Digital Engines that Scale
A website is more than a brochure; it is a revenue engine. My approach combines pixel-perfect UI/UX with a powerful Java/Python/Twilio backend to automate lead capture 24/7.
Key Capabilities:
- Systems Architecture: Prototyping focused on lead-to-opportunity lifecycle mapping.
- Workflow Automation: Engineering custom middleware to connect front-end assets to HubSpot CRM and Twilio API.
- Full-Stack Implementation: Custom development using clean HTML/CSS/Liquid and automated data routing.
OCAL Financial: Automated GTM Infrastructure
Role: Marketing Manager & GTM Systems Lead (Project Based)
Client: OCAL Financial
Challenge: Ocal Financial struggled with a static digital presence and a manual, unscalable lead qualification process. They needed a digital ecosystem that could not only attract high-intent traffic but also autonomously qualify and book leads without increasing headcount.
The Solution: I architected a "Self-Driving" revenue platform powered by a custom Voice AI agent (built on Twilio) that acts as an automated sales team. This system autonomously qualifies leads through natural language processing and books appointments directly into sales calendars.
Key Outcomes:
- Technical SEO: Top 10 Google Ranking achieved within 48 hours for core keywords.
- RevOps Efficiency: Scaled to 300+ SQLs Qualified Leads/Month through purely automated funnels.
- Operational Logic: Streamlined operations via AI-driven lead sorting and automated follow-up sequences, outperforming human SDR teams.
[Read Case Study] [Watch Promo Video]
S5 Macro: High-Precision GTM & Technical Visualization
Role: Marketing Manager & GTM Systems Lead
Challenge: Position high-precision industrial hardware against low-cost competitors by validating technical superiority to skeptical engineering audiences.
Solution: Architected a "Technical Proof" infrastructure featuring interactive WebGL 3D viewers and high-fidelity macro documentation. This system shifted the buyer journey from "price-sensitivity" to "performance-validation," securing the premium price point through an immersive digital showroom.
S1 Pro: Automated GTM Lifecycle & Lead Conversion
Role: Marketing Manager & GTM Systems Lead
Challenge: Launch an "entry-level professional" scanner into a crowded market by automating the education-to-sales pipeline.
Solution: Engineered an "Education-First" technical infrastructure. This included an interactive competitive analysis engine and an automated PDF quote generator that converted inbound traffic at 4x the rate of standard contact forms, significantly reducing manual sales overhead.
TerraMotus Industrial E-Commerce & Web Infrastructure
Role: Marketing Operations Lead & GTM Systems Lead
Challenge: Overcome the education gap for advanced automotive chemicals by replacing static instructions with a dynamic, automated learning platform.
Solution: Developed an end-to-end Web Infrastructure that integrated instructional video systems with a high-performance e-commerce engine. This technical enablement strategy drove a 400% increase in sales velocity within the first month by automating the technical onboarding of new users.
Overwatch Esports Stats Dashboard
Role: Lead Interface Designer (Contract)
Challenge: Transform overwhelming raw match data into an intuitive, engaging experience for both casual fans and hardcore analysts, overcoming the cognitive overload typical of esports statistics.
Solution: Designed a "Gamified UX" dashboard that mirrors the game's own HUD (Heads-Up Display). This visual-first system fused "Moneyball" analytics with familiar gaming UI patterns to increase session duration and adoption across diverse user personas.
About Me & Contact My background, core skills, and contact information. [Contact Me] | [Download Resume]
Technical Stack: Python | SQL | Clay (Advanced) | Agentic AI Workflows | Multimodal AI Infrastructure | HubSpot (Advanced) | Salesforce | Google Performance Max | Twilio API.
BRANDS WORKED WITH
